Competition in the mainstream sunscreen market is as fierce as our sunshine. But the NZ Cancer Society has an umbrella benefit that makes them shine brighter than others - giving 100% of their profits back to cancer causes in NZ. How good is that? Their new packs now give that message its place in the sun - bobbing with a give-back glow on a new summery wave that unites their family of products. Speaking of families, this was also a rebrand that makes family-fit information like SPF and water resistance easier to see quickly, so everyone can get back to having fun in the sun - safely - and feeling good about it while they do.
