The Quay to Success.
QuayStreet is a new asset management business owned by the super successful Craigs Investment Partners with some of Australasia's smartest, hand-picked talent on board. Our design challenge was to leave behind financial clichés, in exchange for something substantial, savvy and street smart. Our thinking was that behind all these funds are real products and services being designed, built and sold everywhere, every day. And we thought, where is this truer than the waterfront? The heart of hardworking commerce – where trade’s been going on for centuries.
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“Dow's strategic approach to design, meant they quickly understood our business, new brand position and target audience, to deliver a quality design for QuayStreet within a short deadline. Their professional delivery made decision making easy - the experience was refreshing, and the design elements are excellent.”
— Kim Martin, Marketing Manager, QuayStreet