Sunshine hangs | Dow Goodfolk, brand strategy, identity, packaging and digital design agency
Dow Goodfolk
Dow Goodfolk
Sunshine Pegs image

You are my sunshine

This is one of those heartwarming stories. How irresistible is a brand called Sunshine Pegs? Especially with a history that brings to mind the days of rotary clothes lines shifting lazily in an Antipodean backyard breeze – days when a New Zealand backyard had room for one! And people didn’t care what they looked like!! So it was our pleasure to shine a light on this New Zealand icon – which looks a whole lot better than a rotary clothes line – and celebrate its longevity and commitment to old-fashioned quality manufacturing. You make me ha-a-ppyyy…
Sunshine Pegs image Sunshine Pegs image Sunshine Pegs image Sunshine Pegs image Sunshine Pegs image Sunshine Pegs image